The Signature Card is Visa's most exclusive credit card, and it offers many high-end lifestyle perks and rewards to its members. My concept for redesigning the Signature section of the Visa USA site is to provide a fun and engaging way for users to learn about ways to use them together to build great life moments. Similar to the interface of Urban Spoon, you slide the card in the machine and the rewards randomly spin and eventually settle into logical packages that provide ideas on how to use them.
Client — Visa
Agency — Razorfish
Role — Associate Creative Director
Category — Web |
